Connect on LinkedIn: The best way to generate B2B Leads
LinkedIn has emerged as a powerhouse for establishing B2B connections and generating leads. Leveraging this platform’s potential to the fullest
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What is a KPI? Definition, Examples and Benefits
Key Performance Indicators, or KPIs for short, are like tools that help businesses know how well they’re doing.
Successful Product Launch: Strategies to Drive Sales
Launching a new product is like revealing a masterpiece. We’ll walk you through simple steps to create a successful product
Email Deliverability: Your Guide to Best Practices
Email remains one of the most effective marketing channels for B2B businesses to connect with their prospects. However, it’s not
Lead Generation: 10 metrics to boost your Sales
Lead generation is a crucial aspect of any business, and it involves identifying potential customers who are interested in your
Examples of successful email sequences for your sales CRM
Email marketing tends to be the most powerful and cost-effective approach to reaching your target audience. You can drive more
Customer lifetime value: How to calculate and increase retention
Customer lifetime value (CLV) is a key performance metric for any company that aims for sustainable growth. While your customers’
Top 10 metrics to track your Marketing KPI
Defining marketing metrics is the foundation for successful campaigns. Whether you want to achieve those pesky final goals or dive
Artificial Intelligence and Marketing content creation
AI-driven marketing content is becoming increasingly popular with businesses looking to stay ahead of the competition. By leveraging AI, marketers
Top 10 Customer Retention Methods: Which one is right?
The business landscape is constantly evolving, giving customers access to unlimited information and awareness. It’s essential to maintain a healthy
6 Tools for Startups to increase Brand Awareness and Sales
Now, the challenge is to make known to prospective customers that you can provide what they require. It is imperative
How to use SMS instead of Emails to improve relations
Businesses have relied heavily on email communication for a long time, but it may no longer be as effective as